Monday 2 May 2011

Zillow Mortgage Marketplace Testing “Special Offer” Program

Today, the Zillow Mortgage Marketplace (ZMM) team is launching a one-week, “Special Offer” test program in which special offers on certain mortgage products are available for eligible customers who visit ZMM.

Due to the popularity of online coupon sites, we have seen deals change the way consumers shop in a variety of industries and we would like to test whether mortgage “special offers” also have the potential to change customer behavior in the mortgage industry.

Longer term, we’d like customers to come to ZMM not only as a place to find low mortgage rates and trustworthy lenders, but also as a place to find compelling special offers.

How it works

If you contact a lender on Zillow Mortgage Marketplace within the week-long “special offer” period and close a qualifying loan with a participating lender by July 5, you will get a Lowe’s gift card valued up to $1,000. Gift card amounts range from a minimum of $625 to a maximum of $1,000, depending on loan amount (see chart).

How to get your gift card:
To be eligible, you must contact this lender between April 28th and May 4th through a Zillow loan quote page – either by email or phone. Then, if you apply for and close your loan with this lender, your gift card will be mailed to you shortly after you close your loan.  Approval for a loan is at the sole discretion of the lender.

Definition of qualifying loan:

•    Single-family homes only
•    Must be used as primary residence
•    Loan amount between $250,000 and $417,000
•    Must have FICO credit score of 720 or above
•    Maximum loan-to-value ratio no higher than 80%
•    Loan programs include 10, 15, 20, or 30-year fixed rate mortgage
•    Eligible locations: CA, CT, FL, GA, ID, IL, NV, NJ, NC, MA, MN, OR, PA, SC, TN, TX, VA or WA

>> Visit Zillow Mortgage Marketplace now!

We will review the results and if our goals are being met, we plan to host additional special offers in the future.  Stay tuned!


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